Remember anything you read on the internet was probably written by some guy sitting at home in his underpants! Including this !!
Illegitimi non carborundum
There are a lot of people don't realise that you can set multiple reminders on the phones (one for the start of the day and one at a period before the event such as 30 mins). I am hellish for forgetting things during a day so even if I have a reminder first thing, I would still have another reminder prior to the event (of sufficient duration to allow travel to the meeting, appointment etc).